Evaluation Question 5

Q5) How did you attract/address your audience?

The main purpose of this magazine is not only to inform but entertain audience members. This made the presentation, structure and character of the magazine very important so it easily appealed to the audience. The front of the magazine is almost the most important as it is one of the first things that the reader will see before opening it, and is often the deciding factor when coming to purchase a magazine. On the cover of Bass magazine I made al of the titles big and bold, making sure that the font was easy to read and that the colours complimented each other in such a way that it has made the titles stand out. The tone of the magazine is informal, however each writer would write knowledgeably with experience in the music industry. The language I have chosen to use is formal, but not as though the younger audience would be scared away by the vocabulary. I have used a number of linguistic devices that are exaggeration and alliteration making headlines catchier and easier to read. ‘Introducing: Metropolis- New, Young and ARE number 1’ this shows exaggeration through the way that the word ‘ARE’ is written in capitals, emphasising the band’s success in the early stages of their carrier. I have also used some alliteration in the title ‘Rachel Stone spills about her success’ this makes the sentence flow easier and also puts a slight emphasis on her achievement. The choice of language in this sentence enforces a more informal tone as the slang term ‘spills’ is used. Also at the bottom of the cover I have put the magazine’s website down ‘www.feelthebass.com’ so that if the reader does not have the chance to go out and buy the magazine they will be able to check out all of the latest news online.